The iconic Motorola RAZR is back and better than ever! With a suite of amazing features to highlight, we decided to develop a concept that would enable us to use the device in a variety of ways. A travel situation immediately came to mind, so in keeping the pragmatic mentality of the Tracfone demographic and QVC/HSN audience, we decided a road trip was right.

Filmed on location in Big Bear, CA, we filmed 2 devices and 2 packages in one day.