Tracfone on HSN & QVC

Overview

We’re proud to say that Tracfone Wireless, Inc. (and its portfolio of brands) has been a client of ours for over 16 years. So when they were acquired by Verizon in 2023, we were delighted to continue producing commercials for their home shopping channels.

The Brief

  • Develop lifestyle packages that resonate with the Tracfone demographic and intersect with the HSN & QVC audience.

  • Elevate the Tracfone brand through well produced lifestyle footage and graphics.

  • Unify the Tracfone brand with device OEMs like Samsung, Motorola, Google, etc.

  • Produce engaging stories that can be understood without sound while the shopping channel host pitches the product & Tracfone’s service.

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