Tracfone on HSN & QVC
Background
We’re proud to say that Tracfone Wireless, Inc. (and its portfolio of brands) has been a client of ours for over 16 years. So when they were acquired by Verizon in 2023, we were delighted to continue managing their shopper network initiatives.
The Brief
Develop lifestyle packages that resonate with the Tracfone demographic and intersect with the HSN & QVC audience.
Elevate the Tracfone brand through well produced lifestyle footage and graphics.
Unify the Tracfone brand with device OEMs like Samsung, Motorola, Google, etc.













